New Data Names Travis Kelce one of the Most Fashionable Male Celebrities, Based on Google Searches

 

New data names Travis Kelce one of the most fashionable male celebs, based on Google searches

• New research from Karen Millen has named the most stylish celeb couples – with Travis Kelce ranking third as the most fashion-forward boyfriend
• Experts analyzed nationwide Google searches for each celeb and couple’s outfits, wardrobe, and style, to name the most fashion-forward duo 
• Google searches around Travis Kelce’s wardrobe is 140% higher than the average interest of male celebs – including David Beckham 
• Meanwhile, Travis Kelce and Taylor Swift were named the fourth most fashionable couple, ranking behind Kendall Jenner and Bad Bunny

New research reveals the world’s most fashionable famous couples, based on online interest in their style, wardrobe, and outfits – with Travis Kelce named the third most stylish male.

The findings – pulled together by fashion retailer Karen Millen – analyzed nationwide Google searches made around celeb and couples’ outfits by fashion fans to identify the chicest celebrity couple – and crown the most fashion-forward male and female celeb.

Data was pulled for each half of the couples separately – with key terms including ‘style,’ ‘outfit,’ and ‘fashion’ – and then averaged to assign couples an interest score out of ten.

And it turns out that Taylor Swift’s new beau and Kansas City Chiefs’ NFL star Travis Kelce is the third-most fashionable man analyzed, as monthly interest in his style is a huge 140% higher than the average reported across the male celebs – including David Beckham.

The tight end – considered one of the greatest of all time – has amassed an average of 640 monthly Google searches related to his wardrobe – which is 10% higher than Ryan Gosling (580), and 57% higher than man-of-the-moment David Beckham (407 searches).

Kelce also reports an average of 1.1k TikTok views for videos under each fashion-related hashtag, and while this is significantly less than other male celebs like Harry Styles (53 million TikToks) and Prince Harry (90.7k), it does place him in the app’s top 20 most stylish.

Ranking first as the most-googled male celeb is Kendall Jenner’s rumoured partner Bad Bunny, who has seen a whopping 5.6k searches around his dress sense, while Harry Styles ranked second with 1.4k searches per month.

Most fashionable male celeb partners, according to monthly Google searches 

1. Bad Bunny – 5.6k
2. Harry Styles – 1.4k
3. Travis Kelce – 640
4. Ryan Gosling – 580
5. Ryan Reynolds – 474
6. David Beckham – 407
7. A$AP Rocky – 318
8. Daniel Craig – 39
9. Jay Z – 39
10. Justin Bieber – 36

As well as revealing which male celebs’ wardrobes have made the biggest impression, the study compared Google searches, TikTok uploads and Instagram posts to name the most fashionable couple overall – with Kate Middleton and Prince William ranking first.

Kate was the main reason for the win, with TikToks associated with her style amassing an average of 381.4 million views per hashtag – compared to Hailey Bieber’s 229 million.

The Princess of Wales has also accumulated an average of 72.6k Instagram posts under each fashion-related hashtag – two-thirds (66%) more than Taylor Swift (43.7k posts).

Following behind the British royals as the second-most fashionable couple is Hailey Bieber and Justin Bieber. Justin is the male celebrity with the most style-related Instagram posts, with an average of 22.4k per hashtag – while Taylor Swift and Travis Kelce ranked fourth.

The top 10 most fashionable celebrity couples ranked 

 

Speaking on the findings, a Karen Millen spokesperson said: “We know that many people look up to celebrities as style icons and that there’s a lot of discourse at the minute around which celebrities look ‘good together’ and which are oddly-matched – but it just goes to show that some duos influence mainstream culture more than others, regardless of fans’ opinions.

“Status is definitely a key pulling point for fans, as influential celebs with designer wardrobes tend to prove particularly desirable and inspirational. That’s especially true for duos who fit the understated, sculptural, and classy ‘quiet luxury’ aesthetic that has risen in popularity over the last year – exactly like Will and Kate – and Meghan and Harry.

“Fashion fans may wish to identify the celebs whose style resonates with them for inspiration – if so, definitely follow them on social media to see which brands they recommend. Confidence is key, too, so don’t let a lack of celeb status put you off trying new things!”

-ENDS-

Data was gathered from TikTok and Instagram using hashtags #[celeb name] style, #[celeb name] outfit, and #[celeb name] fashion. Google searches are determined via Google Keyword Planner.

 

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