A crowd-favorite gameday treat will be returning this season for loyal Packers fans, along with brand new reasons to visit Lambeau Field concession locations.

Packers Perks members attending home games this season can enjoy the return of the Packers Perks Donut House, which was introduced in a limited fashion at the end of the 2022 season. The Donut House, aimed at thanking Packers Perks members for their loyalty on gamedays, dispenses a free Kwik Trip Glazer donut to members of the Packers Perks rewards program, while supplies last.

Packers Perks members visiting the Donut House are reminded that starting two hours prior to kickoff on home gamedays, they can use the tablets at the Donut House kiosk to verify their email address is registered with the Packers Perks program. When the machine recognizes the fan’s email is associated with a Packers Perks account, a free donut will be dispensed.

A limited quantity of donuts will be offered, so fans are encouraged to stop by early. Once the donuts are gone, the Donut House will close.

Additionally, Packers Perks members can redeem their Perks points for free items at select concession locations and purchase concession items to earn more Perks points to be redeemed for future prizes.

Perks points can be exchanged for four different concession items: a stadium brat (2,500 points), cheese curds (2,000 points), cheesy fries (1,800 points) and bottled water (1,200 points). These items are available for Packers Perks members at the Meat Packing Co. stand in the Lambeau Field Atrium or the self-service kiosks located at section 300 (Grill) and section 407 (Cenex Grab & Go). To cash in their points for the free concession items, Perks members should log in to their Perks account before visiting the concession stand, visit the “redeem” page and click on the concession item they want to redeem using their points. Then, on gameday, they will provide the phone number associated with their Perks account at checkout to receive the concession item for free.

Packers Perks members can also earn more Perks points at Lambeau Field on gamedays by visiting these same concession locations. For every $1 spent at the Meat Packing Co. stand or the self-service kiosks located at section 300 (Grill) and section 407 (Cenex Grab & Go), members will receive 200 Perks points when they provide the phone number associated with their Perks account upon checkout.

Fans who are not already members are encouraged to register for Packers Perks prior to gameday in order to enjoy Glazers from the Donut House and the concession rewards. To sign up for the program and begin earning points, fans can visit packersperks.com.

Packers Perks, presented by Associated Bank, is the team’s free loyalty and rewards program that allows fans to earn points for a variety of activities, which can be used to redeem unique Packers prizes and exclusive fan experiences. Fans who sign up for Packers Perks can earn points for reading articles, viewing photos, watching videos and listening to podcasts on Packers.com, submitting their Packers photos on packerseverywhere.com, participating in Packers Perks quizzes and more.

Those who participate in Packers Perks can redeem their points for Packers merchandise items, prizes and experiences by entering sweepstakes or using their points to place bids in auctions. Prizes vary monthly and can include game tickets, sideline passes, autographed items, gift cards, VIP pep rally experiences and more.