WAUSAU, WI (OnFocus) – Warm weather brings the return of many favorite outdoor activities such as riding bikes, scooters, roller skates, and skateboards. These activities are a great way to have fun and stay active. However, these activities also involve a risk of injury.
That’s why Aspirus Health and Safe Kids Marathon County partners are joining forces on the “Helmet Hero” program to encourage kids to, “be your own hero by wearing a helmet.”
“Children ages five through 14 are seen in the emergency room for bike-related injuries more than any other sport, yet less than half of children ages 14 and younger wear helmets,” says Amanda Tabin, Safe Kids and Injury Prevention Coordinator at Aspirus Wausau Hospital. “Nearly half of children hospitalized for bike-related injuries are diagnosed with a traumatic brain injury. Wearing a helmet for activities like riding a bike can reduce the risk of severe brain injuries by up to 85 percent.”
Safe Kids Marathon County partners, such as local heroes from the Wausau and Everest Metro Police Departments, will keep an eye out for kids wearing a helmet when participating in wheeled sports such as riding a bike or scooter. Kids spotted wearing a helmet will be rewarded with a “Helmet Hero” coupon for one free small cake cone at any Briq’s Soft Serve location. The Helmet Hero Program is sponsored by Aspirus Health, Safe Kids Marathon County and Briq’s Soft Serve.
“We love to see citizens and visitors outside using their bicycles to enjoy the outdoors, but we also know that crashes happen with riders of all skills and abilities,” says Lieutenant Nathan Cihlar with Wausau Police Department. “The Helmet Hero Program is a good reminder and extra incentive for kids to wear a helmet whenever venturing out for a ride.”
“Our goal is to inspire and empower kids to make safe choices so they can prevent injuries and keep enjoying their favorite activities all summer,” says Tabin.
If cost is a barrier to obtaining a helmet, families are encouraged to follow Safe Kids Marathon County on Facebook (www.facebook.com/SafeKidsMC). “We will be distributing free bike helmets at a few pop-up locations this summer and posting details on our Facebook page a few days in advance of each event.” Safe Kids is able to distribute free bike helmets thanks to funding from the Aspirus Wausau Hospital Volunteers.
For more bicycle safety tips, such as how to properly fit a helmet, visit https://www.aspirus.org/bicycle-safety.
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Author: News Desk
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