The Big Game is almost here, and with it, some big surprises about how KC and SF are planning to “cheers” on their teams, per shopping data this week from Total Wine & More, the nation’s largest alcohol retailer.
To wit: Northern Californians are shunning the vino in favor of Modelo, while typically beer-loving Chiefs faithful are turning to Tito’s.
In fact, wine doesn’t even crack the top five most-selling items in SF, in stark contrast to KC, where two wines made the list.
| Kansas City | San Francisco |
| 1. Tito’s Handmade Vodka | 1. Modelo Especial |
| 2. Wycliff Brut | 2. Coors Light |
| 3. Michelob Ultra | 3. Tito’s Handmade Vodka |
| 4. Kim Crawford Sauvignon Blanc | 4. Jameson Irish Whiskey |
| 5. Kendall Jackson Chardonnay | 5. Corona Extra |
(Data is based on unit sales from Feb. 5-8)
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Author: David Keech
David Keech is a retired teacher and works as a sportswriter, sports official and as an educational consultant. He has reported on amateur sports since 2011, known as 'KeechDaVoice.' David can be reached at [email protected]
