Worldwide searches for Kansas City Chiefs tickets skyrocketed 150% hours after Taylor Swift shouted out Chiefs star Travis Kelce during her show
Analysis of Google search data has revealed that online searches for ‘Chiefs tickets’ exploded 150% worldwide just hours after Taylor Swift gave new boyfriend and Chiefs tight end Travis Kelce an onstage shoutout at her concert on Saturday night.
New insights conducted by Fr-CasinoSpot revealed that interest in the Kansas City Chiefs has skyrocketed hours after Taylor Swift fans were shocked to hear a sneaky change in the lyrics in her performance of ‘Karma’ in Argentina on Saturday.
Searches for ‘what is chiefs’ saw an incredible 289% increase worldwide, with speculating Swifties wanting to know more about her boyfriend’s team. ‘Chiefs tickets’ searches also increased by 150%, meaning Taylor’s fans are keen to see the Chiefs player in action.
While attending the show on Saturday, Travis Kelce was more than impressed with the lyric change and was seen dancing and smiling along to the song. The lyrics were changed to “Karma is the guy on the Chiefs, coming straight home to me”, followed by a giggle, as opposed to “Karma is the guy on screen, coming straight home to me.”
Alongside searches for tickets, worldwide interest in searches for ‘Kansas City Chiefs’ skyrocketed 496% after the concert, proving just how keen concertgoers and fans of Taylor are to find out more about the team.
After the show, the highly followed couple were also spotted kissing as Taylor exited backstage, leaving fans desperate for more Taylor-Travis content.
A spokesperson from Fr-CasinoSpot commented on the findings:
“A high-profile relationship like Taylor Swift and Travis Kelce is hugely influential. Since Taylor first appeared supporting Kelce at a Chiefs game in September, fans have eagerly awaited confirmation that the pair are official.
The impact from Taylor Swift’s fans has been proven impactful in the past, but with this slight change in a lyric, she has opened up a whole new door for the Kansas City Chiefs and certainly introduced a wealth of new supporters to its stadiums.”
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Author: David Keech
David Keech is a retired teacher and works as a sportswriter, sports official and as an educational consultant. He has reported on amateur sports since 2011, known as 'KeechDaVoice.' David can be reached at [email protected]
